Author Archives: Mike McDougall

Strategic Partnerships: Philanthropy’s New Normal

Corporate giving is not about just cutting a check anymore, it’s about having clear expectations of the mutual benefits for both fund provider and recipient. | MORE »

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Balancing Organizational and Personal Brands

Thanks to digital communications, organizations today walk a dangerous tightrope when it comes to their own brands vs. employees’ own online personas. | MORE »

Posted in Digital PR, How To, Subscription Content | Comments Off

Management POV: Building a Communications Team, Not an Island

Tapping into other parts of an organization for needed skills and support can help even the most efficient communications teams. | MORE »

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