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No matter how well rehearsed your crisis communications plan is, success in any crisis is still dependent on your “communicator in chief,” otherwise known as the CEO.
The recent crises faced by Toyota and Royal Caribbean provide interesting fodder for Image Patrol. One acted, one didn’t and their respective customers responded with their pockets accordingly.
As someone who flies far more frequently than most, the recent spate of airline disasters has, needless to say, captured my attention. Within days of both the Air France disaster and the Colgan Air crash …
As someone who flies far more frequently than most, the recent spate of airline disasters has, needless to say, captured my attention. Within days of both the Air France disaster and the Colgan Air crash …
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