Branding was relatively easy in the 1960s, with affordable 60-second spots that provided plenty of time for product sell. By the time the ‘70s rolled around, marketers complained when they had to cut messages down… Continued
Branding was relatively easy in the 1960s, with affordable 60-second spots that provided plenty of time for product sell. By the time the ‘70s rolled around, marketers complained when they had to cut messages down… Continued