Author Archives: jhudson
A new study finds that Facebook users are more concerned than ever about online posts and images that could come back to haunt them, particularly when job searching.
Deals, deals, deals. That’s what consumers can expect when they hit the stores on Thanksgiving and Black Friday. We have five PR plays from top brands around the happenings to keep an eye on.
Here are eight ways to prepare for and manage a negative news cycle in Google search results.
How can you get your brand to the top of search results? Laura Kempke, senior VP at Schwartz MSL, offers tips to get you started.
Mark Hamrick of the Associated Press talks about the impact of the digital media age on the shifting roles of journalists and PR pros.
A New York Times review blasted the Food Network star’s new restaurant, prompting him to counterattack and leverage his massive fan base.
Filings with the FDA have linked 5-Hour Energy to 13 deaths and 33 hospitalizations, according to a New York Times report. Is the company doing enough to handle its PR crisis?
Employees at Target aren’t happy with the retail store’s decision to move "Black Friday" from pre-dawn on Friday to Thanksgiving night.
Case Study: Sports Network Behemoth ESPN Takes Fans Behind the Scenes, Gets More Personal with Front Row Blog
Looking to get more fan friendly, ESPN creates a blog that puts readers in the Front Row.
Coca-Cola has revamped its website and is featuring more content for consumers, a sure sign that the trend of brands becoming "media companies" is picking up steam.