Author Archives: John Friedman

8 Questions to Ask Before Working With an NGO

John Friedman of the SBNOW offers tips on how to take a strategic approach to your organization’s philanthropic programs. | MORE »

Posted in Corporate Responsibility, Featured, Free Content, Water Cooler | Comments Off

The ABCs of Social Media: Authenticity, Boldness and Credibility

Whether you choose to join the social media conversation or not, it is happening. The question, asks Sustainable Business Network co-founder John Friedman, is do you prefer it to go on with or without you? | MORE »

Posted in Corporate Responsibility, Digital PR, Free Content | Comments Off