Stories by David Wescott

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As Honda and Toyota Drive Social Media Efforts, Who Gets the Higher Mark?

September 12th, 2011 by

APCO Worldwide’s David Wescott evaluates the the success of Toyota’s and Honda’s 2012 social media campaigns based on six factors that help determine what makes a company successful in social media and worth supporting.

As Honda and Toyota Drive Social Media Efforts, Who Gets the Higher Mark?

September 12th, 2011 by

APCO Worldwide’s David Wescott evaluates the the success of Toyota’s and Honda’s 2012 social media campaigns based on six factors that help determine what makes a company successful in social media and worth supporting.