Recently I got a phone call from Marion McDonald, chief strategy officer of Ogilvy PR Asia Pacific. She was preparing her presentation for the AMEC Summit in Bangkok, May 17-18 (www.amecorg.com). Now, Marion’s a great presenter, and I always will try to see one of her talks. In fact, at the AMEC Summit in Amsterdam a few years ago, she used the famous scene from the movie When Harry Met Sally as part of a discussion on how advertisers and PR people might work together.
Stories by DAVID ROCKLAND, PARTNER/CEO, KETCHUM GLOBAL RESEARCH & ANALYTICS
