With hundreds of exhibitors vying for attention, its tough to break through the noise at a trade show. These five tips will help.
Stories by Caroline Sherman
How To Maximize PR Efforts to Be Best in Show
June 25th, 2012 by Caroline ShermanWith hundreds of exhibitors vying for attention, its tough to break through the noise at a trade show. These five tips will help.
Employee Personality Rainbow: The Color Combo for Employee—and PR—Success
January 9th, 2012 by Caroline ShermanDividing your staff into personality types can give you a clearer look into your current staff’s abilities and an improved employee recruitment process.
Employee Personality Rainbow: The Color Combo for Employee—and PR—Success
January 9th, 2012 by Caroline ShermanDividing your staff into personality types can give you a clearer look into your current staff’s abilities and an improved employee recruitment process.
How to Make a Slippery Media Pitch Stick
October 24th, 2011 by Caroline ShermanAlpaytac VP Caroline Sherman proposes five questions to consider when your pitches aren’t producing the placements you had hoped for.