Stories by Chris Seymour

Social Media Icon Awards: Facebook | PR Campaign

June 2nd, 2014 by

Co-Winner: APCO Worldwide – U.S. Travel Association: Entry Reform Campaign Improving the U.S. Customs and Border Protection (CBP) entry process is a critical step towards achieving a milestone, called for by President Obama, to attract 100… Continued

Social Media Icon Awards: Facebook | Marketing Campaign

June 2nd, 2014 by

Winner: Zocalo Group – Werther’s Original Sugar Free Turns Low-Interest Candy Into a Must-Taste Experience Rich, sweet and tasty are words rarely used to describe sugar free candy. More commonly, they’re perceived as medicinal, less-desirable… Continued

Social Media Icon Awards: Facebook | Contest/Games

June 2nd, 2014 by

Winner:  Finn Partners – And They’re Off: How IEEE’s Supercomputing Social Media Campaign Outpaced Lofty Goals Finn Partners knew IEEE, the world’s largest technical professional organization dedicated to advancing technology for humanity, needed to build… Continued

Social Media Icon Awards: Facebook | Community Engagement

June 2nd, 2014 by

Winner: Weber Shandwick with PEDIGREE Brand  – The PEDIGREE Feeding Project Through no fault of their own, more than four million dogs end up in shelters and breed rescues every year. Sadly, nearly half of… Continued

Social Media Icon Awards: Blog

June 2nd, 2014 by

Winner: Sony Computer Entertainment America  – PlayStation Blog PlayStation.Blog is intended to be a PlayStation fan’s “home away from home.” PlayStation.Blog was created to increase engagement and conversations with gamers, especially the dedicated community of… Continued

Social Media Icon Awards: Best App

June 2nd, 2014 by

Winner: USANA Health Sciences – True Health Assessment A main objective of USANA Health Sciences’ True Health Assessment app is to assess a person’s current lifestyle and offer suggestions to help them improve their overall… Continued

Social Media Icon Awards: Social Media Team

June 2nd, 2014 by

Winner: USANA Health Sciences USANA Health Sciences’ Social Media Team (and social media in general) played an integral role in USANA’s annual convention in 2013 as the team worked to make #USANA13 the “most social… Continued

CSR Awards: Annual Report

April 7th, 2014 by

Winner: Pirelli – Imagining the Future with You Pirelli Tire, based in Italy, produces premium tires for cars, trucks, motorcycles, and motorsports with a wide range of products designed to reach the greatest performance and… Continued

CSR Awards: Blog

April 7th, 2014 by

Winner: Kimco Realty Builds Industry Leadership in CSR through Corporate Blog Kimco’s blog content is fed into Kimco’s media relations strategy, fueling story ideas that have won exposure for Kimco and its thought leaders in… Continued

CSR Awards: Cause Branding Campaign

April 7th, 2014 by

Winner: AT&T and FleishmanHillard – It Can Wait: The Power of a Movement Few things have become more ingrained in our everyday lives – more relevant to us all – than our smartphones. But the… Continued