Stories by Claudia Keith, City of Palo Alto

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Lessons From Morgan Stanley’s Silence in the Face of a Physical Abuse Issue

April 6th, 2018 by

Is it better for a company to own a bad situation and communicate about the underlying issue or remain silent and hope it all goes away? That was the predicament for Morgan Stanley recently when a front-page story in the NY Times exposed the company knew a star employee was battling repeated accusations from multiple parties of physical abuse and stalking. Claudia Keith, chief communications officer of the City of Palo Alto, CA, argues Morgan Stanley’s response will hurt its reputation and bottom line.