Stories by Caitlin Rourk

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Crisis Communications Lessons From the Campaign Trail

May 12th, 2016 by

The 2016 presidential election has been nothing short of a spectacle, turning traditional political conventions (no pun intended) squarely on their head. And just as this election has forced the political establishment to alter its strategies, business organizations must re-evaluate how to approach the unpredictable and unforgiving crises they face in today’s new media landscape.