Stories by Arthur Solomon

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How Not to Tick Off Journalists: A Former Editor’s Advice

July 1st, 2016 by

Let’s face it: Journalists can get along without you. You can’t get along without them. Show respect by getting names correct, knowing the reporter’s beat and being familiar with the publication, not pestering editors about when a story will come out, not complaining about the coverage you get, and following these other tips.

Things a New A.E. Should Not Assume About Client Relationships

August 20th, 2013 by

Good client relations are just as important as good results (often more so) in your quest to climb the agency ladder.