Author Archives: Andy Levine

Front and Center in a Journalist’s Rolodex

“I’m working on a story and I’m wondering if you can help with an interview source…” Isn’t that the kind of call every public relations pro wants to receive from a high-profile writer at The … | MORE »

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Building Media Relationships That Produce Results

As a public relations professional, you’ll hear it time and time again: the key to getting a journalist to answer your e-mails or phone calls is to build a relationship. What is often missing from … | MORE »

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