Author Archives: Angela Jeffrey

AMEC’s Valid Metrics Framework: Magic Measurement Bullet?

Posted on 02/04/2013 by Angela Jeffrey

Here’s a solid process that allows you to move beyond measuring outputs to truly demonstrating business ROI. | MORE »

Posted in Digital PR, Free Content, Measurement, Social Media, Subscription Content | 1 Comment

Tip Sheet: How to Choose a Monitoring & Measurement Firm

Posted on 03/05/2012 by Angela Jeffrey

Measurement expert Angela Jeffrey helps you clear a pathway through the maze of monitoring companies. | MORE »

Posted in Featured, Free Content, How To, Measurement, Media Relations | Comments Off

Measurement Consolidation Looms Large at AMEC Conference in Lisbon

Posted on 06/16/2011 by Angela Jeffrey

VMS’ Angela Jeffrey provides highlights from AMEC’s European Summit on Measurement. | MORE »

Posted in Featured, Free Content, Measurement | Comments Off