Author Archives: Andrew Hindes

Beyond Grammar: 7 Essential Elements of Effective PR Writing

The In-House Writers’ Andrew Hindes says that while proper grammar is always a must, there are seven other essential elements of good PR writing that help make press materials clearer. | MORE »

Posted in Digital PR, Featured, Media Relations, PR Insiders | Comments Off

6 Reasons Why I Would Unsubscribe from Your E-Newsletter

To inspire subscribers to open your e-mail newsletter—and to get them to remain a subscriber—make sure the content is about their needs and not yours. | MORE »

Posted in Digital PR, Featured, Free Content, PR Insiders | 4 Comments

6 Reasons Why I Would Unsubscribe from Your E-Newsletter

To inspire subscribers to open your e-mail newsletter—and to get them to remain a subscriber—make sure the content is about their needs and not yours. | MORE »

Posted in Digital PR, Featured, PR Insiders | Comments Off

6 Reasons Why Grammar Still Matters in the Digital Age

With journalistic style becoming increasingly casual and conversational, PR pros must still abide by the basic rules of usage, punctuation and style. | MORE »

Posted in Digital PR, Featured, Free Content, Media Relations, PR Insiders, Water Cooler | 41 Comments

6 Reasons Why Grammar Still Matters in the Digital Age

With journalistic style becoming increasingly casual and conversational, PR pros must still abide by the basic rules of usage, punctuation and style. | MORE »

Posted in Digital PR, Featured, Media Relations, PR Insiders, Water Cooler | Comments Off

SEO Without Tears: 5 Tips for News Releases Humans and Google Will Love

Use these five tips to create press releases that your target audience will both find and want to read. | MORE »

Posted in Digital PR, Featured, PR Insiders | Comments Off

SEO Without Tears: 5 Tips for News Releases Humans and Google Will Love

Use these five tips to create press releases that your target audience will both find and want to read. | MORE »

Posted in Digital PR, Featured, Free Content, PR Insiders | 1 Comment

The Art of the Polish: Seven Steps to Making Your PR Writing Shine

If the best writing really is rewriting, PR pros must step away from their first draft for a few hours and then polish their copy to truly create exceptional work. | MORE »

Posted in Featured, Free Content, PR Insiders | 3 Comments

The Art of the Polish: Seven Steps to Making Your PR Writing Shine

If the best writing really is rewriting, PR pros must step away from their first draft for a few hours and then polish their copy to truly create exceptional work. | MORE »

Posted in Featured, PR Insiders | Comments Off

Bio Hazards: 9 Mistakes to Avoid When Writing a Professional Bio

Whether you’re a PR pro crafting a brief bio for a client, senior executive or for yourself, following these essential tips will make the job easier—and improve the results. | MORE »

Posted in Digital PR, Featured, Free Content, Media Relations, PR Insiders | 3 Comments