Speaker Presentations

To view each speaker's presentation click on their name.

Wake-Up Call: How to Think About Facebook, Instagram, Twitter and Snapchat in the Post-Organic Era
David Kellis, Director of PR & Social Media, The Clorox Company, @Clorox

How to Create a Unique Experience on Snapchat and Build Your Brand
Leslie Douglas, Senior Manager, Social Media, PwC, @lwadouglas
Colleen Hartman, Head of Paid and Shared Social Media Marketing, W2O Group, @miss_colleen

Facebook Content—What Works, When to Pay and When to Go Organic
Paul Englert, Vice President, Marketing, C. Mondavi & Family, @CKMondaviWines
Veda Banerjee, Director, Communications & Digital Marketing, Golden Gate National Parks Conservancy, @veedabanerjee
Stephanie Elsea, Vice President of Communications and Marketing, SouthWest Affiliate, @heart_south

How to Use Twitter’s Periscope App for Your Organization’s Video Strategy
David Landis, President/CEO, Landis Communications Inc, @david_landis
James Mowdy, Founder, BSPOKE, @jamesjetsoft

Lunch and Keynote Presentation – How to Make the Transition to Strategic Reputational Storytelling
Chad Michael, Senior Director, Digital Communications, Walmart, @cmmitchell4

How to Visualize Your Brand’s Stories With Instagram
Karen Do, Senior Manager, Brand Social Media, Adobe, @KarenDo
Erin Flior, Senior Director of Digital Communications, Cystic Fibrosis Foundation, @ErinFlior

How-To Clinic: Pay-to-Play—Putting Paid Social to Work to Amplify Your Brand’s Messages
Leslie Drate, Social Media Manager, U.S. Consumer Print, HP, @lesliedrate
Melissa Wisehart, Director-Social/Digital Strategy, Moore Communications Group, @m_wisehart

The Future of Social Marketing: Using Facebook Messenger and Snapchat to Make Personalized Connections for Your Brand
Carlos Gil, Global Head of Social Media, BMC Software, @CarlosGil83

Bonus Items: