Agency Execs Bullish on 2004; See Fees Revenue Increasing

A recent poll sponsored by PR NEWS and the Counselors Academy took the pulse of PR execs on a bevy of issues that are now on the front burner in the PR field, including,
perhaps most important, how 2004 is shaping up. Counselors Academy (, a special section of the PRSA comprised exclusively of senior-level practitioners in PR
agencies, has approximately 600 members. This survey marks the premiere of an exclusive partnership between PR NEWS and the Counselors Academy to provide "On the Pulse" industry
findings regularly in PR NEWS.