After The Storm, The Calm Before The Storm

By Richard Levick

A waggish colleague recently quipped "the 99% of American corporate CEOs who are guilty of something have cast a very unfair light on the 1% who are not."

I recalled this bit of cynicism as I read a research summary in the July 22 PR News that shows a marked drop-off in the number of business media crises in 2004 -- 6,330,
the lowest since 1995.