A Recruiter’s Perspective on the Market

PR professionals are gaining more seats at the boardroom table than ever before. The shift in PR's role from tactical to strategic has resulted in a proliferation of executive level positions that didn't exist five years ago. Today's top communications experts aren't just keeping pace with change, they're leading it. PR NEWS spoke with Hugh McCandless, head of Marshall Consultants' New York office, about how job-seekers can stay competitive in this happy but pressurized marketplace.