SPEAKER PRESENTATIONS
Opening Keynote Presentation: The "Dragonfly" Model of Social Media Communications
Andy Smith, Co-Author, The Dragonfly Effect, Principal, Vonavona Ventures -- @kabbenbock
The New Basics of Digital Communications
Ephraim Cohen, EVP of Technology and Digital Content, MWW -- @ephraimcohen
Esmée Williams, Vice President, Brand Marketing, Allrecipes.com -- @Allrecipes
How to Use Visual Storytelling to Connect Your Brand With New Audiences
Karl Gude, Graphics Editor-in-Residence, Michigan State University School of Journalism -- @karlgude
Stephanie Xavier, Senior Communications Manager, New Relic -- @SXavier_NwRelic
Boost Your Reach on Facebook With Content the News Feed "Likes"
Kati Dahm, Project Special and Community Manager, Cisco -- @KatiDahm ; @CiscoSystems
Krisleigh Hoerman, Social Media Strategist, American Heart Association -- @KrisleighH ; @American_Heart
How to Make Twitter Your Brand's Secondary (or Even Primary) Online Home
Chris Brooks, Manager, Social Engagement, Hilton Worldwide -- @chrisobrooks
Jessica Henry, PR and Marketing Director, Not for Sale
Content Marketing: Socialize Your Content and Reshape the Role of PR
Eliza Anderson, Global PR Manager, Intrepid Travel -- @eliza_tron ; @Intrepid_Travel
Chad Melton, Manager, Digital Marketing & User Experience, Ingersoll Rand -- @Ingersoll_Rand
David Patton, Vice President and Editor in Chief, Waggener Edstrom Worldwide -- @davidapatton
Measure the Effectiveness of Your Social Media Programs
Jennifer Burnham, Director, Social and Content Strategy, Salesforce.com -- @jennydburnham
Jessica Payne, Director of Digital Strategy, PAN Communications -- @jpaynebu
Build Relationships With Journalists on Social Channels in Advance of Crises
Jake Gasaway, Co-Founder and Director of Business Development, Stitch Labs -- @StitchLabs
Joshua Karpf, Director, Digital Media, PepsiCo -- @jkarpf
David Sommers, Director of Public Affairs, Los Angeles County Chief Executive Office - @lacountyceo
Why Didn't I Think of That? 15 Unique Digital PR Ideas in 30 Minutes
Morgan McLintic, Executive Vice President, US
Victor Reiss, Manager, Digital and Social Channels, Corporate Communications, FedEx Services -- @FedEx