The NFL’s new policy calling for stiff sanctions against players who commit domestic violence marks a big change for the league and for commissioner Roger Goodell.
Even if you're not seriously considering looking for a new job, it's probably a good time to at least add some updates your résumé.
When consumer activists come knocking, it doesn’t have to unfold into a full-blown crisis. There are ways to work with them on social media that can be beneficial.
One true way to get PR for clients is the media tour. It has changed over the years but remains a good way to get attention for clients.
No longer at the margins of communications, social media has moved to the epicenter of PR and marketing. The rub for PR managers is how to monetize their social platforms and convince C-level managers that Facebook, Twitter et al. can add to the company’s top and bottom lines.
Giving the media the straight dope is exactly where traditional PR has always excelled. Too many PR pros feel that they’re being choked out even as the media choke on too much unfiltered input.
Nearly a month after it started, the Ice Bucket Challenge continues to be all the rage. A nationwide phenomenon, the challenge offers PR pros key lessons on how to leverage support for cause-related marketing and harness the overall message.
Finding and creating shareable visual content for your brand is easier than you might think. Here are some tips on how to make it happen.
PR News Blog
Ginger Zee, chief meteorologist for ABC News' "Good Morning America," reveals the finalists of PR News' 2014 Platinum PR Awards. See the finalists at prnewsonline.com/platinumlunch2014.
The winners will be announced on Sept. 16, 2014 at the Platinum PR Awards luncheon at New York's Grand Hyatt.
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