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PR Insider: 5 Lessons For the C-Suite from ‘Mad Men’

“Mad Men” involved concepts that are outdated, but the series still holds crucial lessons for C-Suites and will help them evolve in this quickly-growing digital age. | MORE »

For PR, Vying for Attention is Becoming the New Currency

The major takeaway of Arthur W. Page Society’s spring meeting was that for PR pros the future is uncharted but, in light of some of the cultural indices, loaded with opportunity. | MORE »

How PR Can Take a Seat at the Revenue Table

When PR takes a backseat to lead generation efforts in an organization, the strategic value of communication is masked behind a larger marketing umbrella. Don’t let this happen. PR needs to bridge what is a chronic disconnect and take its seat at the revenue table.  | MORE »

Listen to Your Team and be Listened to

If you’re not listening to employees closely and vesting them with legitimate responsibilities, they eventually are going to stop listening to you. | MORE »

6 Ways to Help Manage a Heavy Load

Is your to-do list spiraling out of control? Try these six suggestions to tame the beast. | MORE »

For its ninth anniversary, Twitter asked some fellow 9-year-olds how it should celebrate. The resulting video is a great example of finding fun and creative way to communicate a company accomplishment.

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