- Diversity in PR Awards
Final Deadline: November 30
- PR People, Rising Stars & Top Places Luncheon
December 9 | D.C.
- Boot Camp: Google for Communicators
December 10 | D.C.
- Media Relations Conference
December 11 | D.C.
- Social Media Awards
Entry Deadline: Dec. 11
- Visual Storytelling Webinar
December 17 | Online
If you thrive during the writing process but really dread the tedious work required to edit, you’re not alone. Here are some quick tips that you can use to take on the responsibility of editing.
A few companies have found unique ways to forgo the Black Friday madness. Some even left Black Friday behind altogether.
Social media continues to muddy media relations. Should PR pros spend more time using social to communicate directly with their audience or should they reverse course and invest more time in traditional media outreach?
In this Instagram / YouTube –fueled media environment, we should know by now attempting to control your message generally leads to more headlines and bad press.
Due to the sheer size of this generation, its potential voting power is immense. As PR pros know well, understanding millennials is far from easy.
Whatever else it does, social media certainly forces PR pros to be alert for new features. Even Facebook-owned Instagram, a platform that has added fewer features than most, has been active recently.
In preparation for a successful 2016, here are some tips PR professionals may want to consider.
To paraphrase Mad Men’s Don Draper, “If you don’t like what they’re saying, change the conversation.” That’s what L’Oreal Paris tried to do last Wednesday, based in part on what it discovered in a survey of 1,000 people, including 512 women, in late October.
PR News Blog
Video statement by Martin Winterkorn, former CEO of Volkswagen Group, addressing the company's emissions scandal days after the story broke. Winterkorn resigned as CEO on Sept. 23, one day after this video was published. Read about Volkswagen Group's crisis here.
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Crisis management is an art, not a science. In this edition of PR News’ Book of Crisis Management Strategies & Tactics, you will discover many different views on this art, and you are certain to find takeaways that will transform the way your organization handles crises.
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