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March 14 - PR Agency Elite Awards
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PR Insiders »More Water Coolers »
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10 Must-Know Tips for Getting the Message Out on Twitter
Be sure you are getting the most out of Twitter by embracing these key tips.
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PR Pros Note the Tunes that Provide a Lift at Work
What do Justin Timberlake, Jay-Z and Kanye West have in common? They play a key role in helping PR pros get through the afternoon and finish up the workday on a strong note.
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Tell a Good Story First, Develop a Content Strategy Second
The narrative is the rightful starting place for any communicator looking to spread his or her message in the digital space (as well as offline).
Features
PR Insider: Hey Pay-to-Play – Get Off My Lawn!
PR needs to turn up its creative cap, invest in some Kevlar vests, and evolve to overcome the hostile environment of dominant pay-to-play.
Finding a ‘Happy Medium’ in User-Generated Content
As more and more brands engage those followers who produce user-generated content via social channels, Paramount Pictures’ move is a bit of head scratcher.
Never Try to Stack the Deck When You Conduct Corporate Research
Amid the plethora of PR tools available to communicators, underwriting academic research to help get the message out presents both great opportunity and an equal measure of risk.
Strengthening Ties With C-Suite Executives
By acting thoughtfully and strategically, you will demonstrate your business acumen, provide informed counsel and get the information you need to move forward with your work.
PR Insider: Know the Media Landscape and Improve Relations
There are numerous benefits to being familiar with what company owns which media outlet, including establishing contacts and multiplying your PR reach.
PR News Blog
Great video montage of the 2014 PR News Nonprofit PR Awards finalists.
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