PR Insiders »More Water Coolers »


Features Archives »

How Personal Stories Can Be Used to Fight Public Apathy on Volkswagen

As communications pros we know that storytelling can be a powerful tool. | MORE »

Tips and Tricks to Use Facebook’s New Live Video Feature to Boost Brand Engagement

Akin to Periscope, Facebook Live allows users to broadcast events in real time. | MORE »

3 Keys to Visual Storytelling: Saturation, Engagement, Persuasion

Long ago it was cave paintings, monuments and basic mementos that visually told stories. Today it’s videos, photos and infographics. | MORE »

A Job for Communicators: Just 47% of Workers Receive Diversity Training

Taft & Partners considered how diversity is being communicated in workplaces and homes, and to explore what employees encounter on the job. | MORE »

Disney Parks’ Videos, Photos Lead Travel Brands on Social

The Disney machine motors on in the digital age. Disneyland and Walt Disney World were the top travel brands on social last year, according to exclusive Shareablee data supplied to PR News.  | MORE »

Advice to Chipotle: Over-communicate Why You're Safe: 5W Public Relations chief and PR News contributor Ronn Torossian says the chain must over-communicate and reassure customers through a marketing and PR plan that it is safe to eat in its restaurants again. In addition,  Torossian urges Chipotle to provide its stakeholders with a clear plan about how it’s contained the E.coli and other illnesses linked to its outlets.

Deals of the Week

$150 Off PR News' Social Media Summit

socialmedia201602-180x150Join PR News in Huntington Beach, CA on Feb. 26 for the Social Media Summit, where you'll be immersed in real-world, tactical case studies from brands, nonprofits and agencies and get takeaways in pulling and analyzing social media data; emerging social platforms and apps and so much more. 

Use code “150” at checkout to save $150 o the regular rate.

$50 off the CSR & Green PR Guidebook

csr_vol7_print_digital-thumbPR News’ CSR & Green PR Guidebook, Vol. 7 captures best practices in communicating the positive relationships that organizations are building with their communities of interest. This six-chapter guidebook connects the dots between the effective communication of positive social contributions and corresponding improvements in bottom lines.

Use code “50off” at checkout.

Save $100 on a PR News Subscription



Let PR News become your weekly, go-to resource for the latest PR trends, case studies and tip sheets. Topics covered include visual storytelling, social media, measurement, crisis management and media relations.

Use code “SUBDEAL” at checkout.