-30-

And the nomination for most pointless waste of cereal goes to...Litzky Public Relations, which sent us a sheet of letterhead with a baggie of half-crumbled Cheerios stapled to
the top. The accompanying copy read as follows: "Whether sitting in their high chair, in a swing at the park, or tucked safely into their car seat, everywhere that toddlers go,
Cheerios go too."

The pitch didn't come with any toddlers attached. Perhaps they got separated in the mail?