Archive: December 2014

10 Tips for Strengthening Internal Communications

December 22nd, 2014 by

How companies communicate internally is an increasingly crucial aspect of public relations. With more staff working outside the office, companies are using multiple ways to stay connected.

Comings and Goings: PR People Moves for the Week of December 22, 2014

December 22nd, 2014 by

Here’s a look at new assignments for some notable names in the public relations profession for the week of December 22, 2014.

Social Media or Bust

December 22nd, 2014 by

A new study finds a link between the level of social media actions and the number of social media followers. But there are exceptions.

Tap Into a Different Creative Mindset

December 22nd, 2014 by

Agencies that recognize and embrace the strengths of their millennial team members are seeing a positive effect on the creative process.

Analyzing the ‘Instagram Rapture:’ What Happened to Real People?

December 19th, 2014 by

In a massive purging of millions of accounts on Wednesday, Instagram presented a sobering example of the problems in quantifying engagement on the Internet.

7 Public Relations Trends to Watch in 2015

December 19th, 2014 by

We are living through a creative and transformative period in professional communications. With each passing year comes a time to reflect on how far we’ve come and, perhaps more important, how much we still have left to figure out.

6 Essential Steps for Surviving a Crisis

December 18th, 2014 by

The best way to prepare for a crisis is to plan for it in advance. Here are six steps you can take that will help you when the dark days descend.

A New Year’s Resolution That’s Doable

December 18th, 2014 by

Right around now we’re planning New Year’s resolutions—which few of us will actually keep. New Year’s resolutions are all well and good, in theory. Sure, go nuts—make a vow to hit the gym more frequently, cut down on fried foods or get more sleep. However, there are some resolutions that don’t require time, money, or […]

Is Caving In a PR Strategy? Sony Cancels Release of The Interview

December 18th, 2014 by

Sony officially cancelled the theatrical release of The Interview on Wednesday, responding decisively to the turmoil following a message posted a day earlier by a hacker group calling itself “Guardians of Peace,” which evoked the September 11th attacks and warned theatergoers to stay away from the movie.

A New Year’s Resolution That’s Doable

December 18th, 2014 by

Right around now we’re planning New Year’s resolutions—which few of us will actually keep. New Year’s resolutions are all well and good, in theory. Sure, go nuts—make a vow to hit the gym more frequently, cut down on fried foods or get more sleep. However, there are some resolutions that don’t require time, money, or … Continued