Archive: September 2013

Video conferencing has become one of the most convenient ways to meet with clients. Whether it’s a matter of convenience or time constraints, web meetings are fantastic options. They are quick ways to start discussions, and some are absolutely free.

I picked up a sound piece of advice the other night, during a college admissions event my daughter and I attended.  Among the questions the prospective students asked of the alumni panel was whether the class sizes are so big that you can’t see, hear and learn in them.  The very articulate Class of 2010 […]

It doesn’t matter if you’re a major global brand or a local mom and pop, social media can offer several benefits to your brand. That said, the content strategy implemented within a social space requires more than a cookie cutter.

An award-winning media relations expert gives three tips for getting journalists attention.

There’s a rush right now to pump out content for the sake of “good SEO” and it’s making PR pros lazy.

Just 32% of business executives believe their organizations possess the right strategy to achieve outlined goals, according to a recent survey released by Harvard Business Publishing.

In 2011, Texas public schools lost $5.3 billion to massive budget cuts. As a result, schools were forced to cut valuable educational programs. One piece of curriculum in danger of losing its funding was A Legacy of Giving (Legacy), a nonprofit organization that teaches children to be philanthropists.

The growth in the analysis of social media has been driven by the sheer volume of data it generates, allied to the need for greater scrutiny of the Internet.

PR News is proud to honor the top PR pros behind the most effective communications initiatives of the year at our Platinum PR Awards luncheon.

From Kenneth Cole’s tweet during Arab Spring to the recent YouTube video of a Golden Corral chef featuring meat behind a dumpster, the Web is littered with branded stories of woe.