Archive: March 2013

Winner: The Allstate Foundation and Zeno Group – The Allstate Foundation Purple Purse With its Purple Purse initiative, The Allstate Foundation is not satisfied with merely raising awareness of the prevalence of domestic violence—its seeks… Continued

Winner: Allison Barber, Chancellor, Western Governors University Indiana Western Governors University Indiana Chancellor Allison Barber has demonstrated communications mastery in introducing and raising the awareness of Indiana's nonprofit, online university by targeting adults who want/need… Continued

Winner: Jumpstart – Jumpstart’s Read for the Record. One Day. To Jumpstart a Child's Future Jumpstart's Read for the Record, presented in partnership with the Pearson Foundation, brings together millions of Americans to celebrate literacy… Continued

Winner: The Marcus Group – Little Kids Rock Pro Bono Campaign To commemorate its 40th anniversary, boutique agency The Marcus Group (TMG), hosted a campaign for nonprofit organizations to apply for public relations and marketing… Continued

Co-Winner: American Psychological Association and Vanguard Communications – Psychotherapy: More than a Quick Fix Despite evidence showing psychotherapy to be an effective treatment option for emotional and behavioral health conditions, few Americans turn to psychotherapy… Continued

Winner: The Nature Conservancy – Broadcast Bench: Making Nature Relevant to TV Reporters A team of five works with an average of 200 international and national media reporters. The Nature Conservancy received a great deal… Continued

Winner: Henson Consulting Inc. – Paris at the Harris: Building Buzz for the Best in Ballet In June 2012, the Harris Theater for music and dance in Chicago’s Millennium Park hosted one of the world’s… Continued

Winner: United Nations Foundation – RioPlusSocial The United Nations Foundation’s RioPlusSocial was perhaps the most important gathering of technology, social media and global leaders in the history of South America. This global conversation focused on… Continued

Winner: CropLife America – CropLife America Website Refresh: www.croplifeamerica.org  In September 2012, croplifeamerica.org received a design refresh for its homepage and sub-pages. This redesign was unveiled at the 2012 CLA/RISE Annual Meeting, which was attended… Continued

Winner: Ogilvy Public Relations Worldwide  – Million Hearts: TEAMing UP to bring high blood PRESSURE DOWN Ogilvy Public Relations on behalf of the Centers for Disease Control and Prevention (CDC) Controlling high blood pressure is… Continued