Archive: June 2012

Some Web functionality has been added to Instagram—users can now comment on and like pictures online.

Some Web functionality has been added to Instagram—users can now comment on and like pictures online.

Planning and executing a media tour requires a lot of work and action, but there’s also certain things you need to steer clear of.

Planning and executing a media tour requires a lot of work and action, but there’s also certain things you need to steer clear of.

In advance of PR News’ Aug. 9 Big 3 Conference in San Francisco, Sourcefire’s Dan Gould shares tips on how to use Facebook’s Timeline to engage fans.

In advance of PR News’ Aug. 9 Big 3 Conference in San Francisco, Sourcefire’s Dan Gould shares tips on how to use Facebook’s Timeline to engage fans.

A PR pro’s Twitter feed or Facebook page says as much about him or her, if not more, than a resume or cover letter.

A PR pro’s Twitter feed or Facebook page says as much about him or her, if not more, than a resume or cover letter.

A lesson we learn early in our careers is that what you write to your colleagues or verbally declare to them is rarely confidential.  Just because you stamp a “Confidential” note on the top of the memo does not make it confidential no matter how m…

Use these five tips to create press releases that your target audience will both find and want to read.