2011 PR People Awards – IR/Financial Communications Leader of the Year

Winner: Barb Iverson

President, Financial Services, Weber Shandwick

Under Barb Iverson, Weber Shandwick’s financial services practice has seen double-digit growth since 2008. Iverson is also responsible for the agency’s initiative to add financial education campaigns to its client roster. —SP

PR Touchdown:
“Go Direct, a U.S. Treasury-sponsored campaign that has converted nearly 10 million people in the past eight years from receiving paper checks to direct deposit for their Social Security payments.”

Hometown: Glidden, Iowa
College Attended: Iowa State University
Favorite TV Show: Meet the Press
On Her iPad: Lots of news sites


Honorable Mentions:

Keith Mabee, Vice Chairman, Dix & Eaton: Thanks to his expertise in public relations, investor relations and government relations, Keith Mabee has become a C-suite confidante, corporate strategist and board adviser for two public companies, while counseling numerous highstakes client engagements.


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