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Sarah Pfeiffer led an online content integration effort for budding entertainment/women’s lifestyle property Sugar Inc.; the first article in the three-part series, including messages about the client’s health awareness campaign, reached 2 million PopSugar readers. In addition, Pfeiffer’s health-centric clients have received coverage in pubs like USA Today, Seventeen and Health, and on The Dr. Oz Show. —MZ
Best Media Hit So Far:
“Working with Real Simple on a large health feature over the course of this year, that finally came to fruition as the first article in the magazine’s history to highlight my client’s brands.”
President at Birth: Reagan
Hometown: Ellicott City, MD
College Attended: University of Maryland, College Park
Favorite Sports Team: Baltimore Ravens
Most Inspiring Athlete: Drew Brees—volunteer work has helped rebuild New Orleans
Favorite Sport to Play: Kickball
Favorite TV Show: Modern Family
Favorite Movie: When Harry Met Sally
Android, iOS or RIM? Android
Favorite Work App: Pulse (news aggregator)
Favorite Play App: Urban Spoon
Most Used Social Media Platform: Twitter