Archive: January 2010

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Launching Cost-Effective Digital Metrics: Top Ten Tips and Traps

January 4th, 2010 by

Following are guidelines to help start an inexpensive digital measurement program and some traps to avoid:

Best Research Practices for Sustainability Initiatives and other Corporate Social Responsibility Programs

January 4th, 2010 by

CSR initiatives can do wonders in increasting employee engagement, winning stakeholder confidence and improving relationshps with NGOs and the communities you serve. Following are tips to keep in mind when forming a sustainability program:

Four Tips for Optimal Social Media Training

January 4th, 2010 by

Thinking about setting up a formal social media training program in your organization? Here are some basic things to keep in mind: