â–¶ Social Media Habits: Euro RSCG’s study of more than 1,200 social media users offers insights on how communications pros are using a myriad of options available in social and online media today. According to… Continued
Archive: November 2009
In a recent episode of CBS’s “NCIS,” the erudite medical examiner Dr. Donald “Ducky” Mallard explains to his assistant: “The ethical man knows he’s not supposed to cheat on his wife. The moral man actually… Continued
Fielded to nearly 600 PR professionials, this PR News/PRWeb survey aimed to learn the tactics, perceptions and trends around traditional (sent through the wire) and online press releases. The survey findings show that press releases are in a transformational stage.
Have you read this article and feel you are doing most of the right things? Perhaps then you’re struggling with connecting social media to other disciplines within your company or organization. Jeff Beringer, SVP, Digital… Continued
Can’t get anyone talking about your product on Twitter? Not seeing even a blip in Web site traffic? When your social media plan is turning decidedly anti-social, it’s time to take a deep breath and start thinking differently about social media.
While the press release is still considered a key vehicle for delivering news to the media, PR professionals are using them for much more in the digital age, according to a new study that examines PR professionals’ perceptions of press releases, and their motivations to using them as part of their communications platform.