Archive: October 2009

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How to Launch a Green Platform and Win Stakeholder Confidence

October 20th, 2009 by

Inaugurating green efforts won’t work unless you have stakeholder buy-in.

The Top Places to Work in PR: Nonprofit Kaiser Permanente

October 19th, 2009 by

Given its position in the healthcare industry, it’s probably not surprising that Kaiser Permanente offers employees “phenomenal health insurance,” but it also goes above and beyond with unexpected benefits, including a liberal telecommute policy and… Continued

The Top Places to Work in PR: Nonprofit—Georgia Tech Research Institute (GTRI)

October 19th, 2009 by

As a nonprofit research organization that does government and industry work, GTRI’s external face is “creative, innovative and all business,” says one employee. “But internally, we are a very fun organization with people who don’t… Continued

The Top Places to Work in PR: Nonprofit: Cleveland Metropolitan School District

October 19th, 2009 by

Being a school district that operates in a major metropolitan area usually makes for inevitable bureaucracy-driven redundancies—but not so for the Cleveland Metropolitan School District. “Our close-knit, collaborative approach to meeting the internal and external… Continued

The Top Places to Work in PR: Nonprofit —Children’s Home Society of Florida

October 19th, 2009 by

With more than 100 sites located throughout the state, Children’s Home Society of Florida depends upon streamlined communications between and among all employees, from social workers and case managers on up to support staff and… Continued

The Top Places to Work in PR: Agency—Weber Shandwick

October 19th, 2009 by

Employees describe Weber Shandwick’s internal culture as “entrepreneurial” and “collaborative,” noting the firm’s focus on professional development through more than 100 different programs made available through webinars, e-learning and live classroom training. “Employees are empowered… Continued

The Top Places to Work in PR: Agency—Waggener Edstrom Worldwide

October 19th, 2009 by

Waggener Edstrom Worldwide is “committed to helping employees realize their own potential,” says one employee, pointing to the fact that the agency has a number of vice presidents who started as interns. “WE provides employees… Continued

The Top Places to Work in PR: Agency—Text 100

October 19th, 2009 by

This tech-centric boutique consultancy tags itself as “big agency 2.0,” combining analyst, traditional and social media to offer best-in-class insights to its global client portfolio, which includes multinational behemoths like IBM, eBay and Philips. Text… Continued

The Top Places to Work in PR: Agency—Sterling Communications

October 19th, 2009 by

Sterling Communications’ employee track record is … well, sterling, having never recorded a single layoff in the Silicon Valley-based firm’s 20-year history—not even during the dot-com bust or the current downturn. Thus, the agency is… Continued

The Top Places to Work in PR: Agency—MWW Group

October 19th, 2009 by

Employees view MWW Group’s culture as one that “is about striving to be excellent every day and to produce award-winning and effective work for clients.” This internal culture drives the “Aim High. Deliver” attitude that… Continued