A trial is set for November 9 regarding defamation and other charges filed against the International Association of Business Communicators by its former CEO Elizabeth Allan. The suit, filed in May 2003, claims that the… Continued
Archive: August 2004
PR And Legal Counsel: Is a Meeting of the Minds Possible?
August 2nd, 2004 by PRNEWSBy Michael C. Lasky Rodney Dangerfield’s famous retort “I can’t get no respect” could well describe how most PR execs feel about how they are treated by lawyers. Even if the executive and the lawyer… Continued
Invest in the Community to Boost the Bottom Line
August 2nd, 2004 by PRNEWSBy Ken Capps/VP Public Affairs, Dallas Fort Worth International Airport It’s a priority for many corporations. It’s a mandate for most government entities. And although the dollars and desire are there, finding minority- and women-owned… Continued
After Several Delays, D/FW Airport’s Diversity Program is Flying High
August 2nd, 2004 by PRNEWSWhen Ken Capps took on the helm of the public affairs office at Dallas/Fort Worth Airport in September 2001 one of the first items he planned to address was the D/FW Airport’s Minority and Women… Continued
PR Sherpa: Better Surfing on the Web…
August 2nd, 2004 by PRNEWSIt’s back to the future – again. Around this time two years ago it was considered cool to pooh-pooh the Web. No more. With a lot of the dust settled from the Internet fallout in… Continued
Media Metrics
August 2nd, 2004 by PRNEWSThe big four networks (ABC, CBS, Fox and NBC) may be on a long-term slide overall, but the morning shows will continue to be a solid PR vehicle for the foreseeable future. A study of… Continued
A (PR) Shot in the Arm for Drug Companies
August 2nd, 2004 by PRNEWSBy Tracey Zeeck/GroundFloor Media Americans are constantly bombarded by manufactured images of the modern drug company – attractive models, beautiful photography, clever slogans. The concern, of course, is that these companies are focused more on… Continued
Enhanced PR could be Remedy for what Ails Drug Industry
August 2nd, 2004 by PRNEWSWhen Lance Armstrong captured a record sixth straight Tour de France last week, he cemented his place as one of the greatest athletes ever. But the win was also a victory for Bristol-Myers Squibb Co.,… Continued
Inside Moves
August 2nd, 2004 by PRNEWSShaping perceptions and overcoming a C-level transition is a multi-faceted task, according to Alex Stanton, CEO of Stanton Crenshaw Communications. First and foremost the CEO has got to pass muster among the rank-and-file then you… Continued
Strike Another Match: Contrasting the New CEO through PR
August 2nd, 2004 by PRNEWSIn November 2003 quasi-governmental mortgage lender Freddie Mac announced a $5 billion accounting restatement. That’s more than an oops. It cost the organization three CEOs in less than 12 months, as one executive after another… Continued