Archive: May 2003

image_pdfimage_print

Environmentalists Shift PR Tactics As War, SARS, Grab Headlines

May 5th, 2003 by

For groups concerned with the well-being of the environment, it can be hard to compete for media coverage with something as dramatic as a war. When the ozone layer and “bunker- buster” bombs, or most… Continued

Roundtable: How PR Execs Can Keep Boards of Directors Above Board

May 5th, 2003 by

Helping their companies respond to a slew of new corporate governance rules is one of the biggest challenges facing PR pros these days. “Listing Standards” recently mandated by the New York Stock Exchange and the… Continued