Archive: May 2003

PR NEWS’ 2003 15-to-Watch: An Eclectic Mix, Blazing New Trails

May 26th, 2003 by

This year’s 15-to-Watch list features an eclectic mix of young PR pros working in every facet of communications and public relations. Rest assured, it wasn’t easy to whittle down dozens of respectable nominees to just… Continued

Catching Up

May 26th, 2003 by

Here’s a rundown of what some of last year’s 15-to-Watch winners have been working on: Ben Conrad, Senior Account Executive, Schwartz Communications bconrad@schwartz-pr.com >>Conrad is still plugging away in the West Coast office of Schwartz… Continued

PR NEWS Poll Finds Young PR Pros Underwhelmed With IABC, PRSA

May 26th, 2003 by

In April 2003, PR NEWS and YoungPRPros partnered to conduct a survey on perceptions of professional organizations, specifically those held among junior public relations professionals. Members of YoungPRPros.com and several other online forums, including PRSA’s… Continued

Déja Vu and The Rule of Two

May 19th, 2003 by

It’s difficult to recall a time characterized by such a rapid succession of crises as the past 18 months. There has been virtually no respite between the September 11 attacks, the war on terrorism, Wall… Continued

Wide-Reaching Campaign Refreshes Public Health Challenge

May 19th, 2003 by

Since 1996 Hill & Knowlton has been trying to help stem the tide of teen pregnancy in California, where every nine minutes a baby is born to a teen mother. Commissioned by the California Department… Continued

Media Insight "Your World with Neil Cavuto"

May 19th, 2003 by

Fox News Channel 1211 Sixth Avenue New York, NY 10036 212.301.3191 http://www.foxnews.com/cavuto The Wind-Up “Your World with Neil Cavuto,” hosted by veteran business journalist Neil Cavuto, regularly features the industry captains who you would expect… Continued

Media Metrics

May 19th, 2003 by

Pitching radio programs can be an unheralded yet very effective vehicle for getting your company or client some exposure. In a car culture such as ours — where most people are behind the wheel for… Continued

Moving on, and Up…

May 19th, 2003 by

The entire staff of Hearst Magazines’ Good Housekeeping has moved locations. The new address is 250 W. 55th Street in New York City; phone number is 212.649.2200…We like Mike. Mike Hammer, the former editor of… Continued

Media Wrap

May 19th, 2003 by

The economy remains flat on its back and the advertising market is still sucking wind. Both consumer and trade magazines continue to drop. Not the best environment to launch a magazine or Web site. But… Continued

A [PR] Mess at Microsoft…

May 19th, 2003 by

Seems like the PR team at Microsoft has crashed over iLoo, an Internet-enabled portable toilet the software giant had been apparently developing. First the company told news agencies last week that an April 30 press… Continued