Archive: April 2003

In its 228-year history, the United States Postal Service never experienced a crisis to the degree it did during the anthrax scare of 2001. But after deploying its crisis communication plan related to the scare,… Continued

The Economist Group 253 Summer St. Boston, Ma. 02210 http://www.cfo.com/cfoit Although the financial and information technology markets have seen better days, they’re still the two biggest drivers of the enterprise. Indeed, although IT has been… Continued

Although the media have already started to dial back on constant coverage of the war in Iraq, the conflict continues to drive the most coverage. No doubt, PR pros trying to pitch non-war related stories… Continued

Laura Lee has resigned from her position as PR director for the Moscow Ballet to launch her own arts, entertainment and literary PR firm. However, the Moscow Ballet, which produces a 70-100 city U.S. tours… Continued

As a spokesperson, even the slightest faux pas could become grist for a magazine “List.” The April issue of Business 2.0 took a stab at PR with its feature, “101 Dumbest Moments in Business.” Some… Continued

The PRSA recently announced that it has selected 91 finalists out of 664 entries for the 2003 Silver Anvil Award competition. Finalists include AARP, Cingular Wireless, FedEx Corp., Robert Wood Johnson Foundation and the U.S.… Continued

Logitech makes very good PC peripherals that look snazzy and work well. At Logitech.com’s press room, however, the company applies only half that formula. It offers a pleasant, inviting face that isn’t quite as courteous… Continued

With so much talk about measurement — and very little accomplished in terms of developing uniform standards for the entire industry to adopt — the debate reminds one of Mark Twain’s quip about the weather:… Continued