Archive: December 2001

The Wall Street Journal will get a makeover early in 2002, according to Dow Jones. The venerable paper will add color to the front page, in addition to a new section, “Personal Journal.” The section,… Continued

Is your corporate Web site communicating to consumers as it should? According to a new study from Burson-Marsteller and RoperASW, e-fluentials use company sites more than any other online tool to make decisions about companies… Continued

The top executives at United Airlines, Ford Motors, British Telecom and Palm all resigned this fall, and it isn’t over yet. The average tenure of the corporate CEO has dropped steadily in recent years, and… Continued

No one could have foreseen the tragedy of Sept. 11, 2001, when we asked industry leaders and PR NEWS Advisors to peer into their crystal balls at this time last year. This year, our experts’… Continued

Now that the immediate shock of Sept. 11 has faded a bit, for many, the anger and frustration we felt that day have had few outlets. So it isn’t surprising that the media and members… Continued

Because the anthrax crisis directly affected the Postal Service’s 800,000 employees as well as the general public, it posed both an internal and external communications challenge for Jaffer and his staff of about 100. To… Continued

Azeezaly S. Jaffer, VP Public Affairs & Communications for the U.S. Postal Service, is no stranger to crisis management. He served in NASA’s public affairs office during the Challenger disaster and helped manage communications during… Continued

The onus to communicate financial news — good or bad — to the analyst community rests primarily with the investor relations department. But as the first official recession in a decade sets in, IR pros… Continued

LexisNexis is putting its brand stamp on the PR products previously under the Press Access name. LexisNexis acquired Press Access in August 2000 and is now enhancing the suite of tools–including media profiles, pitch tips… Continued

Despite recent CEO shakeups at multinational companies like Ford, media coverage of chief execs has hit an all-time low since Sept. 11. Burson-Marsteller’s CEOTrack, a new quarterly tracking system of CEOs in national U.S. newspapers… Continued