Archive: October 2001

MaryLee Sachs will succeed Thomas Hoog as president and CEO of Hill and Knowlton USA, effective January 1. Hoog will become a non-executive chair when he retires at year’s end. Sachs, with H&K for 15… Continued

As American business slowly gets into gear again following the September 11 terrorist attacks, PR insiders say it’s still too early to predict how the industry’s job market may fare in the months ahead. But… Continued

In the wake of Sept. 11 , conference organizers have rearranged events into October. Consult our conference organizer for updates: On for Oct. – Nov. 15-16 PRSA Crisis Communication Strategy, Chicago 22 IABC Conference Division… Continued

Bill Maher got a lesson in patriotic PR last week after his incendiary comments on “Politically Incorrect” following the terrorist attacks. (One of Maher’s guests took exception to the popular opinion that the terrorist attacks… Continued

Corporate communications VPs should expect to pull in close to $190,000 this year, according to the 2001 Corporate Marketing and Communications Compensation Survey. Conducted by William M. Mercer, a human resources consultancy, the survey includes… Continued

Ad Value Equivalency have been dirty words in the measurement world in recent years. But a few PR pros are touting AVE as more credible than many may have previously thought. Execs from Surveillance Data… Continued

Preparing for media interviews — regardless of the medium — can provide an excellent opportunity to communicate an important message to your key audiences. Understanding the subtleties of the various types of media interviews can… Continued

Skillful writing, some would lament, has become a lost art in the U.S., and national test scores would support the claim. According to a 1998 National Assessment of Educational Progress, only 25 percent of elementary… Continued

11354 SW 154th Terrace Miami, FL 33157 305/535-3125 http://www.LOFT69.com Looking to tap affluent, well-educated members of the Hispanic marketplace? Look no further. LOFT magazine, launched last month, targets sophisticated, highly-educated – and highly-paid – Hispanic… Continued

National Jan Shepherd, senior assistant Living/Arts editor for The Boston Globe, leaves. No replacement has been named. Call the Living/Arts desk at 617/929-2000 … The Chicago Tribune promotes Vickie Walton-James from deputy Washington bureau chief… Continued