Archive: August 2000

September 6-9 Society for Healthcare Strategy and Market Development’s Rediscovering the Magic in Healthcare conference. Orlando. 312/422-3888, http:stratsociety.org. September 8-10 BioConferences International’s Natural Pharmacy 2000 conference. Palm Springs, Calif. 914/834-3100, http://www.bioconfer- ences.com. September 13-14 American… Continued

Prompted by critical reports that federally funded research often lacks female participation, the National Institutes of Health announced that it is strengthening its guidelines to close the gender gap on medical research. This response stems,… Continued

The hectic, all-work-no-play regimen of medical professionals is being challenged by a Web site that aims to introduce a little medical trivial pursuit into their workday. The medical quiz site, triviamedica.com, is positioning itself as… Continued

Chances are you’ll soon see a PSA for the Lustgarten Foundation for Pancreatic Cancer Research. More than 20 of the country’s top media company executives are throwing their support behind the PSA campaign to raise… Continued

The growing rate of HIV/AIDS infection among African-American women provides a disturbing, often humbling reminder that prevention and testing messages aren’t getting through. African-American women accounted for 64% of female AIDS cases in 1998 and… Continued

Latingirl Magazine 70 Hudson St. 5th Floor Hoboken, NJ 07030-0625 201/876-9600 http://www.latingirlmag.com Latingirl targets 12- to 19-year-old Hispanic girls with a bimonthly publication carrying a mix of typical teen magazine articles and features geared to… Continued

A personal touch can make all the difference in a media pitch – provided the pitchmeister and journalist are already acquainted. On the other hand, a first-time pitch riddled with faux-chumminess can be so horrifyingly… Continued

Dallas Morning News staff writer Jennifer Files leaves to join the San Jose Mercury News as telecommunications access reporter. 408/920-5026. Her replacement is Vikas Bajaj. 214/977-8389. Crayton Harrison replaces Bajaj as technology reporter. 214/977-8969 …Lydia… Continued

Ad-Vantage. Want to ingratiate yourself with journalists? It helps if you can feel their pain – at least vicariously. Media relations guru Lisa Kovitz (Burson- Marsteller) attended a recent Publicity Club of New York meeting… Continued

New York State of Mind. Next month the New York Daily News will introduce a free, evening paper to fuel the news cravings of the city that never sleeps – and, many pundits observe, to… Continued