Archive: June 2000

Agency Opens Door for Open Source

June 12th, 2000 by

The Case Red Hat Inc. was a tiny software company miles away from Silicon Valley, in more ways than one. The Research Triangle Park, N.C.-based company develops and distributes the Linux operating system, often called… Continued

Correction

June 12th, 2000 by

Eponymous agency president Bob Schenkein’s name was misspelled in the May 22 issue. bschenkein@schenkein.com.

Media Moves

June 12th, 2000 by

Lynn Koffey, staff writer, leaves Forbes.com. She is replaced by Lynn Sherman, who covers mutual funds and personal finance. lsherman@forbes.net… Lee Clifford joins Fortune as writer-reporter, writing for the Investor section. lee_clifford@fortunemail.com… Jeffrey M. Drazen,… Continued

Media Strategy

June 12th, 2000 by

Coverage in a Can? You never know when an editor may need to fill page space or air time at the last minute. NewsUSA distributes camera-ready editorial features and broadcast-quality scripts and b-roll to more… Continued

Congratulations to our 2000 Platinum PR Award Winners

June 12th, 2000 by

Crisis Management The Merritt Group Inc. and UUNET Technologies, Inc. “Y2K Crisis Management” Interactive Public Relations Brodeur Worldwide for U S West BGS Marketing “Interactive E-Zines: Creating Unique, Market-Specific Communications Channels” Internal Communications Hydrogen Media… Continued

JobTracker

June 12th, 2000 by

Media Relations Manager Washington DC area corporation needs a communications pro with track record in creating, pitching and placing stories. Ideal candidate will have French fluency. You’ll build awareness and identity among mainstream news media… Continued

-30-

June 12th, 2000 by

We failed to include categories in this year’s Platinum PR Awards for best bathing suits, evening gowns or chutzpah…but we’re thinking about adding them to the mix after receiving an invitation (below) to a June… Continued

Personalized Product Launch Richer Than Expected

June 12th, 2000 by

The Case Almost every day was an emergency in the spring of 1999 for the account team at Patrice Tanaka & Co. Much of staffers’ time was spent racing around New York in taxicabs, guarding… Continued

Rogue Rules

June 12th, 2000 by

Like the modern-day equivalents of Jekyll and Hyde, even the most upstanding corporate citizens have alter egos on the Web. Case in point: sites like WalMartSucks.com, sHell on Earth (a Shell Oil parody) and “Untied… Continued

Free Association

June 12th, 2000 by

It’s a candidate’s job market and agencies are starting to turn blue from hemorrhaging employees. So it’s no shocker that the latest conventional wisdom on the agency scene is this: invest in employees, keep employees,… Continued