Archive: December 1999

Health Plan Measures Patients’ Satisfaction with Maternity Care

December 9th, 1999 by

Kaiser Permanente recently learned that when it comes to maternity care, female patients are most impressed with the skill, experience and training of its healthcare professionals. The integrated healthcare organization surveyed more than 1,000 female… Continued

Hospital Margins Dip

December 9th, 1999 by

Hospital profit margins are continuing to decline steeply. In the second quarter of 1999, operating margins plummeted 50%, compared to the same period last year, according to a report by HBS International, a provider of… Continued

Media Moves

December 9th, 1999 by

The information in Media Moves is provided exclusively to HPRMN by MediaMap. MediaMap provides more than 1,200 agencies with detailed and accurate media information. Visit MediaMap at or call 888/624-1620 for more information. Arrivals… Continued

Email Database Targets D.C. Health Media

December 9th, 1999 by

If you’re trying to reach the influential medical media market in Washington, D.C., you’ll want to add a new email database by Ruberry Communications to your media relations arsenal. The Email Database of Health, Medical… Continued

Take Stock in Doctors

December 9th, 1999 by

Need an image of a doctor to complete your marketing campaign? Go shopping among the Doctor Stock’s collection of more than 2,100 pay-per-use, rights-protected images. Developed exclusively for healthcare marketers, the Doctor Stock photography and… Continued

Career Resources

December 9th, 1999 by

Hospitals are increasingly challenged to meet the needs of patients from diverse religious and cultural backgrounds. A recently published guide by Jossey-Bass Publishers provide tips and advice in this important area. Honoring Patient Preferences, written… Continued

Mark Your Calendar

December 9th, 1999 by

December 9-10 HealthCareAmerica’s Branding, Positioning and Competitive Strategy for the Healthcare Industries conference. Washington, D.C. 800/233-1234. December 13-14 IQPC’s Aligning Internal & External Communications conference. Orlando. 800/882-8684. January 10-12 Integrated Healthcare 2000’s Annual Symposium… Continued

Media Insight

December 9th, 1999 by 700 Dresher Road, #100 Horsham, PA 19044 Nurses are an audience that healthcare communicators cannot afford to miss – they are among the most trusted professionals in the industry. Nurses are also at a… Continued


December 6th, 1999 by

Looking for the PR NEWS calendar of industry seminars and events? You can find up-to-the-minute listings at To add your event to the roster, contact Lauren Bach at or 301/340-7788, ext. 2274. Return… Continued


December 6th, 1999 by

How do you turn a spin-off of a DC-based law firm into a $32 million public affairs and strategic communications agency with offices throughout the U.S., Canada, Europe, Asia, and other key points on the… Continued