Archive: December 1999

Community Rallies Behind Water Conservation Campaign

December 13th, 1999 by

Introducing…the latest and greatest tool in the PR factory – the tuna can. Using tuna cans, Richard French & Associates (RF&A) changed the water usage habits of roughly 90,000 residents in Cary, N.C. Well, at… Continued

Victims of Their Own Success

December 13th, 1999 by

This month we’re tackling something that hardly needs more publicity – Pokemon. Regardless of whether you consider a shortage of an imported children’s toy a legitimate crisis, we did think it interesting to compare the… Continued

Stress: A Part of Agency Life

December 13th, 1999 by

PR agency types not only accept a little stress in their lives, they expect it. Respondents in the latest Thomas L. Harris/Impulse Research survey ranked "a job with little stress and tension" last in a… Continued

Wired Investors Wanna Know

December 13th, 1999 by

Plugged-in investors check their stocks more often than those without Web access, according to a survey by CBS.Marketwatch. Among those with Internet access, nearly half (45%) check the value of their investments a few times… Continued

Media Insight

December 13th, 1999 by

Men are from Mars, Women are from Venus NGB Radio Personal Growth Productions P.O. Box 50075 Phoenix, AZ 85076 After hundreds of seminars and years of popularity, renowned relationship guru John Gray’s self-help bestseller, Men… Continued

What Investors Want

December 13th, 1999 by

At the Nov. 15 PR NEWS "Best Practices in PR Measurement" seminar, Christy Beckman, VP public affairs for St. Louis-based Solutia shared insights about what investors look for in an annual report. She based her… Continued

Is Your Annual Report on Target?

December 13th, 1999 by

Demand for top-notch investor relations professionals is on the rise as merger madness continues and individual investors perpetuate the longest economic boom since World War II. But while new technology is contributing new tools to… Continued

Dial M for Mergers

December 13th, 1999 by

Hill & Knowlton has acquired Hype, an Atlanta-based marcom firm. No word yet on whether H&K next will be looking to acquire other firms with names like Spin, Puffery and Hyperbole* Creamer Dickson Basford has… Continued

People in Motion

December 13th, 1999 by

William D. Novelli, president of the Campaign for Tobacco Free Kids, has left his post to direct legislative/public policy, communications and other functions at AARP, the nation’s advocacy organization for persons over age 50. Matthew… Continued

A Jolt for the Jobless

December 13th, 1999 by

If you’re in between jobs, the holidays may not seem happy, but you can’t afford to get in a funk, according to Gil Yancey, senior VP of the DC-based placement firm Lee Hecht Harrison. The… Continued