Archive: October 1998

SPJ Sounds Off: The Media’s Take on Themselves The professional defense offered by four Washington, D.C. journalists at last week’s National Press Club Society of Professional Journalist’s forum, "Can We Be Trusted? Journalists Under Fire,"… Continued

When people around the globe log on to an Internet site, 80 percent are seeking news – not entertainment, generic investment information or the latest chat. Say hello to the nature of news in the… Continued

Radio Media Tours (RMT) can maximize exposure and minimize expenses, says Berkshire Marketing Group (BMG). BMG has found that a RMT is a cheaper compliment to the already popular and effective Satellite Media Tours (SMT).… Continued

Reaching "key media" doesn’t mean targeting only those publications with the highest circulation, but those wielding the most influence with industry movers and shakers. Focusing on these critical publications can be the answer to getting… Continued

The NAB Radio Show, Oct. 14-17, in Seattle. More than 160 journalists expected to attend. Call Stacy Siroky for details, 202/429-5350. The APME (Associated Press Managing Editors) Conference, Oct. 14-17, in Anaheim, CA. Network with… Continued

If your pitches to the morning news shows are falling on deaf ears, don’t take it personally, said producers of popular sunrise shows during the Oct. 8 "Working with Morning Show TV Producers," luncheon in… Continued

Site looks for budding ideas about new trends or research in the garden industry. Opportunities at http://www.garden.com are sprouting up at the site’s "Ideas and Information" section. Editor Doug Jimerson says he wants ideas about… Continued

Links Magazine Online http://www.linksmagazine.com Purcell Enterprises P.O. Box 7628 Hilton Head Island, SC 29938 Phone: 843/842-6200 Designed for the avid and affluent golfer, Links online, launched Aug. 17 takes pitches in all forms. You’ll find… Continued

Business Known for its cutting edge reporting style, Red Herring magazine was indeed one of the toughest media outlets we’ve tried to reach thus far. The first rule of thumb for this business technology monthly… Continued

New Los Angeles Times edition targets D.C., New York and Northern California. On Oct. 5, the Times launched a new daily National Edition including sections devoted to news, business, sports and features. Contacts for the… Continued