Archive: September 1998

Breaking News: Microsoft PR Changes May Result in Loss of Shandwick Microsoft’s relationship with its agency Shandwick International PR may be on the decline and its ties to Edelman PR Worldwide on th e upcline,… Continued

Once a sleeping dog when it came to acquisitions, PR giant Fleishman-Hillard has awakened. For the first time in its 52-year history and with an undisclosed cash infusion from parent company Omnicom, FH CEO John… Continued

By Katharine Delahaye Paine How much communications is enough? I feel like a journalistic Golidlocks – finding a company whose mouth is too big, and another that is too small, and still looking for one… Continued

Account Executive – Tired of not getting repeat sales because your present employer can’t deliver results your clients expect? Cutting-edge VNR/SMT/Internet PR firm is looking for an account executive with a future. Great compensation package.… Continued

September 25 "IABC’s Technology Power Workshop," IABC, The Big Red Building, New York, 718/531-9495. September 25 "From Coalitions To Partnerships: Tactics and Opportunities," Public Affairs Council, ANA Hotel, Washington, D.C., 202/872-1790; http://www.pac.org. October 7-9 "The… Continued

The Thomas L. Harris/Impulse Research Public Relations survey for 1998 again points to the variety of disciplines – from media training to labor relations – being spearheaded by communicators. The chart below shows where resources… Continued

Although community health initiatives don’t have to be costly, they do require a high level of creativity, commitment and passion, says Greg Waskul of Waskul World Wide Communications, in Glendale, Calif., who helped launch the… Continued

An award-winning social campaign in Los Angeles is proving that big outreach ideas don’t always require deep pockets. Operation Immunization launched in 1993 with $150,000 in seed money from the Unihealth Foundation and local organizations… Continued

Seattle Times P.O. Box 70 Seattle, WA 98111 The wind and rain may be affecting the moods of the staff, who are not receptive to continual voice messages or calls. Since phone pitching is an… Continued

Patrice Tanaka, CEO and creative director of PT&Co. and a PR diva of sorts, is earning a reputation for helping oversee a growing New York-based PR boutique (billings have grown from $600,000 in 1990 to… Continued