Archive: October 1996

PRSA Foundation Plans Studies The PRSA Foundation, a non-profit unit of the Public Relations Society of America, is planning to begin two large research projects. The first is a "credibility index," that will be based… Continued

If you are looking for a career change, you might try pounding on the virtual pavement of the Internet. But don’t count it as your sole source. An informal search by PR NEWS showed that… Continued

Fearing that "forward-looking" statements it might make about future operating results might leave it open to shareholder lawsuits, Santa Clara, Calif.-based semiconductor manufacturer Intel Corp. [INTC] has decided not to hold its semi-annual analysts meeting.… Continued

Corporations are making increasing use of technology tools in their investor relations activities, a new study shows. Conference calls and broadcast faxing have become nearly universal, while newer tools such as e-mail and Web sites… Continued

Many corporate PR executives view top management as more concerned about ethical issues than they were 10 years ago. Yet they also believe management has not been successful in earning greater trust from the public,… Continued

PR firm managers always are looking to see how their costs stack up against the norm in the business. Data from a new poll by the Counselors Academy of the Public Relations Society of America… Continued

At Witco Corp. [WIT], Greenwich, Conn., John Bondur, vice president-human resources, was named vice president-human resources and communications. Steve Conway joined CompuServe Inc. [CSRV], Columbus, Ohio, as vice president of corporate communications. He formerly headed… Continued

Media and investor relations executives can choose from an ever-wider array of tools and services to target and reach the media. One service that is becoming increasingly popular is the teleconference. More Than A Phone… Continued

Gary Switches Firms in Dallas Dallas high-tech PR firm Springbok Technologies Inc. hired Cherie Gary as vice president. She was an account supervisor at Edelman Public Relations Worldwide in Dallas. (Springbok, 972/480-9458) GCI Spindler Adds… Continued

Twin Cities Firm Opens Web Site Karwoski & Courage Public Relations , Minneapolis, unveiled a Web site at http://www.creativepr.com (Karwoski, 612/342-9764)