Archive: October 1996

CORPORATIONS ACTIVE IN PUBLIC AFFAIRS MUST TREAD CAREFULLY

October 21st, 1996 by

No one disagrees that business has a legitimate role in public policy matters. But at times, it appears to play this role in a heavy-handed or surreptitious manner. Witness last summer’s picketing of the U.S.… Continued

HEALTHCARE PR EXECS COMMUNICATE COVERAGE POLICIES

October 21st, 1996 by

Healthcare PR bears the seemingly indomitable task of communicating ongoing, controversial issues that affect people’s daily lives. Because health maintenance organizations (HMOs) and other healthcare organizations have vastly different policies and priorities, executing PR that… Continued

IS IT TIME TO PUT VIDEO ON YOUR WEB SITE?

October 21st, 1996 by

Now that you’ve got your Web site up, you may be thinking about enhancing its appeal and value for key audiences. One approach that an increasing number of companies are taking is the use of… Continued

EDITORIAL SLAMS BUSINESS GROUP

October 21st, 1996 by

Given the fact that many in the media are skeptical of business, companies and industry groups should expect that their actions on public policy matters will be scrutinized. If the businesses are perceived to be… Continued

JOB SERVICE FOR CANADA

October 21st, 1996 by

The Canadian Public Relations Society (CPRS), Ottawa, is developing a new service for those seeking to hire PR professionals, or those seeking new jobs. The service, the CPRS Career File, will be an "electronic placement… Continued

KAISER PUBLIC AFFAIRS POSITION

October 21st, 1996 by

Kaiser Permanente, Los Angeles, seeks a public affairs and communications director. The job at the health management organization (HMO) includes responsibility for internal communications, community outreach, government affairs, media relations and marketing public relations. Five… Continued

COMMUNITY RELATIONS LEADER

October 21st, 1996 by

The Center for Corporate Community Relations, Chestnut Hill, Mass., is searching for a new executive director. Edmund Burke, who founded the organization, is stepping down in December after a 10-year tenure. A search committee is… Continued

DOWN UNDER PR EXECS TO CHINA

October 21st, 1996 by

Next March, a delegation of PR executives from Australia and New Zealand will tour China as guests of the Chinese International Public Relations Association. Jim Pritchit, an Australian PR consultant and former president of the… Continued

GIVING, VOLUNTEERING, RISE

October 21st, 1996 by

A report released by the Independent Sector, Washington, D.C., documented an increase in charitable giving and volunteering by U.S. citizens between 1993 and 1995. Completed by The Gallup Organization, the study found the first inflation-adjustment… Continued

RESEARCH FORUM AT CONFERENCE

October 21st, 1996 by

The Public Relations Society of America (PRSA) will host a research forum during the annua conference in St. Louis next month. Organized by PRSA’s Research Committee, the three-hour session will feature top PR executives engaged… Continued